Privacy Policy

Who processes your data

The data controller is [COMPANY NAME], located at [ADDRESS] and contact email [CONTACT EMAIL].

You can write to us at this address for any questions related to this policy or your data.

What data we collect

When you visit this page, we automatically collect the following data:

• Your IP address.
• Your browser identifier and version (user agent).
• Your approximate location (country, region, city, and postcode) inferred from your IP address.
• Meta advertising identifiers stored in the _fbp and _fbc cookies, if they exist.
• Visit origin parameters (src and fbclid) when you arrive from an ad.
• Which pages you visit and whether you click the buy button.

How we use it

We use this data solely to measure the performance of our advertising: to know which ads generate visits and purchases, to avoid double-counting the same action, and to show more relevant ads.

We do not build profiles for non-advertising purposes, we do not make automated decisions with legal effects on you, and we do not sell your data.

Who we share it with

We share this data with Meta Platforms Ireland Limited through the Meta Pixel and its Conversions API, for the purpose of advertising measurement and attribution described above. Meta acts as an independent controller regarding the information it receives.

You can check how Meta handles this information in their own data policy, and manage your advertising preferences from your Meta account settings.

The payment process is handled by the checkout platform, which applies its own privacy policy to the data you provide.

Legal basis

We process this data based on our legitimate interest in measuring and improving the effectiveness of our advertising, and, where required by applicable law, on the basis of your consent.

How long we keep it

We do not store your IP address in our systems: it is used at the time of the visit to build the measurement event and is discarded immediately after.

The data Meta receives is kept according to the timeframes established in its own policy.

Your rights

You can request access, rectification, deletion, limitation, and portability of your data, as well as object to the processing or withdraw your consent at any time, by writing to [CONTACT EMAIL].

You can also file a complaint with your country’s supervisory authority (e.g., the ICO in the UK) if you feel we have not properly addressed your request.

How to disable tracking

You can block ad tracking by using your browser settings to reject cookies, using a tracker-blocking extension, or adjusting the ad preferences in your Meta account.